Selected work / THENEXT-GEN
Next-Gen
A twelve-week boxing transformation, sold like fight night.
Events & sport / 2026 / A community, packed
(01) · The work
Keep scrolling, the whole homepage, top to bottom
(02) · The brief
Twelve-week transformations.A two-minute website.
THENEXT-GEN turns students into fighters: twelve weeks of training that end under the lights of a boxing gala.
The brief: a redesign that feels like the programme does. Push. Grow. Shine, with the community, the fights and the stories doing the selling.
2 weeks
Redesign, one-page story, video hero, gala & community
Reskin, Design / Development
(03) · What we did
“Nobody signs up for twelve weeks of 6am training from a feature list. They sign up for who they’ll be on fight night.”
Reframe
The programme became the site: Train, Fight, Transform, told in order, ending at the gala.
Rebuild
One page, video-led, with scroll choreography that earns every frame, including a testimonial stack that scatters as you scroll.
Hand over
A static build the committee can host anywhere, with every story editable for next season’s fighters.
(04) · The numbers
Page, twelve weeks in one scroll
From brief to handover
Weeks of transformation, told in order
Build facts, what shipped, verified against the live site.
“It feels like fight night before you’ve even signed up.”
Tell us what you’re trying to build. We’ll tell you honestly if we’re the right studio.
Your brandcould be next /
Next, The Tamarack Bunkhouse /
Hospitality, cabin rental
Direct bookings, no OTA