Events & sport
A community, packed
Next-Gen
A twelve-week boxing transformation, sold like fight night.
- Client ·
- THENEXT-GEN
- Sector ·
- Events & sport
- Year ·
- 2026
- Scope ·
- Reskin, Design / Development
- A community, packed
(01) · The brief
- Timeline
- 2 weeks
- Deliverables
- Redesign, one-page story, video hero, gala & community
- Services
- Reskin, Design / Development
THENEXT-GEN turns students into fighters: twelve weeks of training that end under the lights of a boxing gala. The experience changes people, the old website changed nobody’s mind.
The brief: a redesign that feels like the programme does. Push. Grow. Shine, with the community, the fights and the stories doing the selling.
(02) · The thinking
“Nobody signs up for twelve weeks of 6am training from a feature list. They sign up for who they’ll be on fight night.”
(01)
Reframe
The programme became the site: Train, Fight, Transform, told in order, ending at the gala. The signup sits exactly where the goosebumps are.
(02)
Rebuild
One page, video-led, with scroll choreography that earns every frame, including a testimonial stack that scatters as you scroll.
(03)
Hand over
A static build the committee can host anywhere, with every story editable for next season’s fighters.
(03) · The work
Keep scrolling, the whole homepage, top to bottom
Mobile, the same three steps, thumb-sized
(04) · The results
Page, twelve weeks in one scroll
From brief to handover
Weeks of transformation, told in order
Build facts, what shipped, verified against the live site.
“It feels like fight night before you’ve even signed up.”
Tell us what you’re trying to build. We’ll tell you honestly if we’re the right studio.
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